• 17th October 2016

    Why Twitter could become the BlackBerry of social media

    Just a few short years ago, Twitter was the undisputed runner-up to Facebook in the social media world. More recently, however, a new host of hotter social apps has taken the spotlight. Instagram, Snapchat, Dubsmash, WhatsApp and Pinterest all rank ahead of Twitter in download rankings. Instagram’s monthly active user...

  • 17th October 2016

    Hootsuite’s CEO on What He Learned from Getting Hacked on Social Media

    “Hey, it’s OurMine Team, we are just testing your security, please send us a message.” Earlier this summer, that message was blasted out to my followers on Twitter… only I didn’t send it. I had been hacked. It was embarrassing. I run Hootsuite, a social media management company that prides...

  • 17th October 2016

    No other messenger has ever cared for it’s users like this!

    As soon as Facebook announced its acquisition of WhatsApp, the rival messenger applications too sprung into action and announced that the profits they were making had literally doubled Y-o-Y. Whether Facebook paid a premium price for Whatsapp or not is immaterial. Let’s keep that aside for a second and think...

  • 16th October 2016

    3 Ways Messaging Will Transform Marketing

    Messaging is about to transform marketing — but maybe not in the ways you expect. In a culture obsessed with technology, messaging apps are poised to take marketing back to the basics of commerce and relationship management. Over the past few years messaging apps have exploded in popularity; now these...

  • 12th October 2016

    One messaging app that fits all!

    Check your smartphone right now and chances are that there’ll be no less than three messaging apps on it. That includes the humble sms application which is pretty much the blueprint from where WhatsApp and others of its ilk sprouted from. With a burgeoning set of options that never ceases...

  • 12th October 2016

    n-gage Messenger to Reward users with equity*

    Today, messaging apps are everywhere. According to Harvard Business Review, 6 out of 10 global apps are messaging applications used by 1.4 billion people around the world. What’s more astonishing is that this figure is growing by 12% every year.1 But where would these messaging applications be without its 1.4...

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